Our Motto

Copywriting is powerful & important for brands.

Your brand content says everything about your brand, from its values to its personality.

 

But not everyone acknowledges that.

Relevance, authenticity and consistency are often missing in a brand copy.

We invite you to reflect on your brand content:

Are your copies relevant to your consumers?

Are you genuinely writing from their perspective?

(So, what should you do?)

Don’t underestimate the power of brand values!

  • Pandemic turns more into conscious consumers. People today prefer to buy from (and show support for) brands that align with their personal beliefs and values. They love to engage with such brands and have a strong sense of community.

  • Brands should clearly communicate their values in order to stay relevant and make meaningful connections with customers.

  • This is where content strategy and copywriting come in.

Our Approach

  • We value you.

    We build a uniquely intimate business relationship and commitment with clients and help them find their voice.

  • We believe in engaging content.

    We don’t make the content a sales pitch. We use the content to find your tribe and grow your community (which equals more loyal customers hence more sales 😉).

  • We use content to build community.

    We experience the same struggles; we hear your needs, and we see your ambitions.

    We aspire to address all the problems and become part of the solutions with our products.

    And we invite YOU to be on our mission, and together we make the difference!

Our Services

 

We are excited to introduce your brand to China.

We specialise in anything to do with content…

  • Branding and content localisation in China

  • Brand and content strategy

  • Social media retainers

  • Copywriting (English + Chinese)

  • Video scripts

and much more...